Kortingscode.be: From data to news to SEO authority.
SMALL BEGINNINGS
Kortingscode.be wanted to improve its search engine visibility - in a market where competitors with similar content are fighting for the same first-page positions.
The challenge wasn’t about adding more keywords or making technical tweaks, but about building real digital authority: backlinks from trusted news outlets, mentions on relevant domains, and content that is recognized as valuable not only by people, but also by AI systems.
That’s why we looked beyond traditional SEO. The goal: sustainable visibility on three fronts - in Google, in the press, and in GEO (Generative Engine Optimization). Because ChatGPT, Gemini, and others also need to know who you are.
BIG EFFORTS & RESULTS
We connected data to current events. Through smart newsjacking, we tapped into popular media trends and gathered data that didn’t exist anywhere else.
This allowed us to create news that journalists wanted to publish and that generative search engines began to recognize as relevant.
From creative brainstorming to data collection and press copy, every idea was data-driven, journalistically strong, and perfectly timed. This way, Kortingscode.be didn’t just gain press coverage, but lasting SEO value.
LET'S TALK NUMBERS
19
articles
2.421.811
people reached
€ 57.007,69
media value created
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